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Verify, deduplicate, manipulate, and assign records automatically to keep your CRM data accurate, complete, and ready for business.

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Plauti Verify

Validate, verify and enrich records in Salesforce.

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Plauti Deduplicate

Deduplicate any number of records and prevent future duplicates.

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Plauti Assign

Route and Assign any record in Salesforce

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Plauti Manipulate

Turn complex data changes into single-click executions.

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Blog How to gather internal allies for better data quality
April 28, 2025 How to gather internal allies for better data quality
Here are 7 facts about why data quality is so important and why upper management should take this seriously. And at the end of this article, you…
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Webinars Making data indispensable: frameworks for effective data leadership (recording)
March 19, 2025 Making data indispensable: frameworks for effective data leadership (recording)
Watch the recording of our exclusive webinar with MIT Sloan Management Review: Making Data Indispensable: Frameworks for Effective Data Leadership.…
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Blog The Hidden Costs of Poor CRM Data (and, how to fix it)
January 16, 2025 The Hidden Costs of Poor CRM Data (and, how to fix it)
Explore the hidden costs of poor data quality in CRM systems, from lost revenue to compliance risks. Discover actionable strategies to improve data…
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“Great product. Customer experience is top tier. Plauti's commitment to the success of our team has been outstanding.
Justine Miller
Justine Miller Sr Data Management Supervisor at Honeywell
“I'm a huge fan of the scheduled jobs and Plauti Cloud integration. It allows for automatic deduplication processes, which are essential for us.
Jacob Knoerl
Jacob Knoerl CRM Analyst at Chicago Fire FC
“Plauti is outstanding! Ease of use. Plauti's powerful analytics and reporting capabilities provide valuable insights into our software systems, allowing us to identify and address issues quickly and efficiently.
Kris Patterson
Kris Patterson Director of Inside Sales at Seamless.Ai
“The reference for a clean database in Salesforce. Plauti can easily check where there are duplicates in your system, making it easy to merge leads from your website with an existing customer, for example.
Mario Schraepen
Mario Schraepen CEO at LinkedCar
Don’t just take our word for it.
I really like the flexibility. It gives us exactly what we need without having to build, test, and maintain a large codebase.
Anuj Kapoor
Senior Project Director at EF Education First
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Plauti has set up a great product to make customer data aggregation extremely simple.
Jeff Ritter
Head of Corporate Development at Cumberland Mutual
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George Laird
Incredibly versatile solution and amazing support
George Laird / AVP at AmTrust Financial
They really thought of everything. The way they built this accounts for just about any specific ask or use case you may have. The most important thing for me is the support and these guys have been incredible on the support side. Above and beyond. If you need a customizable round robin solution this is the one.
Julieta Rodon
Effortless Lead Management and Exceptional Support
Julieta Rodon / Account Manager at Wazuh
We are very happy with Plauti Assign as it gives us the flexibility to dynamically organize lead assignments using highly customized rules. (...) I found that the solution is intuitive enough to manage the settings and make the necessary adjustments independently. It's worth mentioning that I have faced occasional challenges and the customer service has been nothing short of exceptional.
Dale Mulder
The Reviews Speak for Themselves!
Dale Mulder / Senior Salesforce Engineer at Cloudforia
Plauti Assign is a versatile round robin tool for any use case you can dream up. Even more impressive than the product is the absolutely amazing support team! Real-time (truly helpful) support right from inside Salesforce!! Fantastic!
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